Former NATO Secretary General and former Prime Minister of Denmark, Anders Fogh Rasmussen founded the Alliance of Democracies Foundation, a foundation that strives to advance democracy and free markets across the globe. Format Agency helped create the new visual identity for the foundation, including a logo that is designed to express alliances, strength, solidarity and action – the core conditions for democracy. One of the Alliance of Democracies Foundation’s main initiatives is the annual conference Copenhagen Democracy Summit, which managed to attract several prominent politicians and businessmen to join the fight for democracy at this year’s conference. Several former presidents, prime ministers and international businessmen attended the Copenhagen Democracy Summit 2018 – providing an international relevance for the conference and the agenda. Format Agency assisted Alliance of Democracies with general coordination, navigating productions, room and stage design, stage management, security, visual identity, handling of exhibitors and managing the different set-ups for an onsite TV-show. The objective was to utilize the prominent architecture of the playhouse, thereby designing the areas and the stage - not only, to implement the Danish design as a beautiful backdrop, but to work with the look and materials from the venue to create unique surroundings for the participants. The stage design was built using specially designed walls that were made to look as the distinctive brick walls within the plenary room. The Copenhagen Democracy Summit 2018 enjoyed great praise amongst the participants and speakers – both in terms of the relevant topics and the well-executed program. Furthermore, Format Agency helped setting up Facebook’s live streaming system, making it possible for everyone to take part in the conference through Alliance of Democracies’ Facebook page. Format Agency created a system that made it possible to include questions from participants in the room as well as people watching from Facebook through #DefendDemocracy, which became a trending hashtag on Twitter during the day.
Attract prominent profiles to discuss the future of democracy
International political- and business leaders
350
Skuespilhuset
Copenhagen
“Right from the initial meeting we found Format Agency to be very organized, detailed and professional. We have highly valued their guidance throughout the process. The Copenhagen Democracy Summit 2018 was a great success and we were very impressed with the sharp time management and precise execution. We will for sure be working with Format Agency on the organization of our future summits as well.” Maria Fogh Duelund, Director, Alliance of Democracies
Maria Fogh Duelund, Director, Alliance of Democracies